Tony Hsieh: The City as A Startup

This years PPAI Expo attracted a five year high of nearly 11,500 attendees from all 50 states, and yes Fusion was apart of that 11,500. The PPAI Expo is recognized as the premier event in the promotioanl products industry. This years keynote speaker was one to not miss. Tony Hsieh, CEO of Zappos, presented on his idea of company culture. … Read More

Why Go Promo?

Promotional products can be powerful weapons in your marketing strategy. Numerous case studies document the effectiveness of promotional products.  According to the PPAI Study of Effectiveness of Promotional Products, 94% of people could recall a promotional product they had received in the past two years. 89% of those people could also recall the advertiser. 69% generally kept the promotional product … Read More

Fusion Goes to Orlando

Fusion team members headed to Orlando, Florida for the 2013 Food and Fuel Expo at the Orlando World Center Marriott this past weekend. The Florida Petroleum Marketers and Convenience Store Association and the Asian American Store Owners Association brought together a variety of companies and businesses for this successful expo. Once arriving in sunny Florida, Fusion set up its display … Read More